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Tech Up Your Real Estate Business with These Must-Have Tools

Technology

Tech Up Your Real Estate Business with These Must-Have Tools

April 5, 2023

In the ever-evolving world of real estate, technology plays an increasingly important role in helping agents work smarter, streamline their workflows, and stay ahead of the competition. The newly released T3 Tech 200 list highlights the top real estate tech tools for 2023, and we’ve gone through it to pick out some of the most exciting products. Let’s take a closer look!

Email Marketing

First up, we’ve got ActivePipe by MoxiWorks. This email marketing and lead generation platform is designed specifically for real estate agents, allowing them to create targeted email campaigns and track their success. With ActivePipe, agents can automate their email marketing and engage with leads more effectively, ultimately driving more business.

Local Information

Next on the list is Local Logic. This tool provides hyperlocal data and insights to help real estate agents understand the unique characteristics of different neighborhoods. With Local Logic, agents can access data on things like walkability, transit, and amenities, which can help them make more informed recommendations to their clients.

Advertising

If you’re looking for a social media advertising platform, SocialBay by Back at You is a great option. This tool lets agents create and run targeted social media ads across platforms like Facebook, Instagram, and LinkedIn. With SocialBay, agents can reach more potential clients and generate more leads through social media advertising.

For TV advertising, TV Zip by Adwerx is a must-have tool. This platform allows agents to create and run targeted streaming TV ads in specific geographic areas, reaching potential clients in their homes. With TV Zip, agents can complement their digital advertising efforts and reach clients who may not be as active online.

Listing Ads by Adwerx is another advertising platform designed specifically for real estate agents. With Listing Ads, agents can create and run targeted digital ads across a variety of platforms, reaching potential clients wherever they may be online.

Video/Photography

Roomvu is another exciting tool for real estate agents. This platform provides a range of services to help agents enhance their online presence, including virtual staging, professional photography, and floor plans. With Roomvu, agents can create more engaging listings and attract more potential buyers.

Sales Automation

CallAction is a tool designed to help real estate agents manage their leads and communication more effectively. With CallAction, agents can automate lead follow-up, track communication across channels, and even use AI-powered lead scoring to identify the most promising leads.

For real-time communication with clients, Connect Now is a great option. This platform allows agents to connect with clients via video chat and screen sharing, providing a more personalized and interactive experience. With Connect Now, agents can build stronger relationships with their clients and ultimately close more deals.

Spacio by Lone Wolf Technologies is another tool designed to help agents manage their leads and communication more effectively. With Spacio, agents can automate lead capture at open houses, providing a more efficient and organized way to follow up with potential clients.

Farming

Geographic Farm by Chime Technologies is a platform that helps real estate agents identify the most promising geographic areas for lead generation. With Geographic Farm, agents can access data on things like housing inventory, sales volume, and turnover rate, allowing them to target their efforts more effectively.

Lead Generation

Chime is an all-in-one real estate platform that includes tools for lead generation, CRM, and transaction management. With Chime, agents can manage all aspects of their business from one platform, streamlining their workflow and improving their productivity.

For AI-powered lead generation, Roof AI is an exciting new tool. This platform uses machine learning and natural language processing to identify potential leads based on online behavior, helping agents identify clients who may be ready to buy or sell.

Review Curation

Finally, Birdeye is a tool designed to help agents manage their online reputation more effectively. With Birdeye, agents can manage their online reputation more effectively by gathering and promoting positive reviews from satisfied clients. Birdeye provides agents with a platform to request and manage customer feedback, monitor their online reputation across review sites, and respond to negative feedback to mitigate its impact

There you have it, some of the most exciting real estate tech tools for 2023 according to T3 Tech 200 list. Whether you’re looking for email marketing and lead generation, hyperlocal data , advertising, lead management and communication, AI-powered lead generation, transaction management, digital advertising, or online reputation management, there’s a tool on this list that can help you work smarter and more efficiently.

So, whether you’re just starting out or are a seasoned professional, be sure to keep these tech tools in mind as you continue to build your real estate business in the years to come. With the right tools and mindset, there’s no limit to what you can achieve in this exciting industry.

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Justin Stutz

VP of Strategic Growth

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